Peirot Presents at SENAR Leadership Event
Peirot was pleased to take part in SENAR’s Leadership event, where we had the opportunity to share some of our experience in agriculture; and, most importantly, the values that continue to guide the way we grow. We were cordially invited by SENAR due to our leadership practices and strong employee commitment. Gleise de Melo, Director […]
Inside the Barra AgroShow 2026: A Hands-On Look at Cacao Farming at Peirot
During the Barra AgroShow 2026, Peirot welcomed farmers, investors, students, representatives of rural organizations, partner companies, and public institutions to Fazenda São Roque for a hands-on look at our cacao operation in semi-arid Bahia.
What Is Ethically Sourced Cocoa? Sustainable Farming, Technology, and the Future of Chocolate
Consumers today are asking more questions about where their food comes from and how it is produced. In the chocolate industry, one question has become increasingly important: Is this cocoa ethically sourced? Ethically sourced cocoa goes beyond the quality of the final product. It considers how cacao, the chocolate plant, is grown, how workers are […]
2025 Barra Agro Show: Community, Collaboration, and Growth
The Barra AgroShow 2025 was more than an exhibition — it was a celebration of progress, people, and partnership.
Empowering Women in Farming: SPR Barra and Peirot
SPR Barra and Peirot are teaming up to help women in cacao farming in rural Brazil.
Via Verde Becomes Peirot: A New Name for a Growing Future
We are excited to announce that our company is embarking on a new chapter with a fresh identity. Formerly known as Via Verde, we are now operating under our new name—Peirot. This transition reflects our significant growth and our commitment to market differentiation with a unique and distinctive brand. Over the past few years, our […]
Navigating Climate Challenges in Cacao Farming
Cacao farming is inherently tied to the environment, with climate playing a critical role in determining yield, quality, and long-term sustainability.
The Renaissance of Cocoa Farming in Brazil
Brazil is the birthplace of cacao, where the plant originated in the lush Amazon basin. For centuries, this native plant thrived in the region, playing a crucial role in Brazil’s agricultural identity. As cacao cultivation spread, Brazil became a leading producer in the global cocoa industry. However, the country faced significant challenges in the late […]
World Cocoa Foundation (WCF) Meeting in Amsterdam
Peirot was proud to attend the World Cocoa Foundation’s (WCF) Partnership Meeting.